…The words are similar. When asked about their (homophonic) similarity, we always answer: “the distance between insanity and genius is measured only by success.”
Welcome to Sociocast, where we are not afraid to think differently, to rethink traditional science, to shift paradigms, to launch revolutions. By revisiting and re-architecting our understanding of human (and social) behavior, Sociocast will drastically improve our experiences online.
Launching in Fall 2010, Sociocast’s real-time audience data will be used by both advertisers and publishers to optimize the delivery of advertising and facilitate the creation and distribution of content. All the while, building great tools for people like us to control our privacy and improve our ability to discover the content we love.
To find out more, visit: http://www.sociocast.com.
